Promoting Peace and Awareness One T-shirt at a Time

Peace and Awareness Feature

“We’re very ‘punny’ and sarcastic,” Fetch & Co.’s Julia Gramenz says while pointing out a mug in the Lakewood shop she co-owns with Abbey Markiewitz. “It may not be for everyone—like our mug that says, ‘Bitch, peace.’” ‘Punny’ and sarcastic, yes, but Fetch & Co. is so much more.

If sarcasm isn’t your cup of tea, you can find a peace-themed t-shirt at Fetch & Co. that’s more to your liking. Along with the fashionable tops, pants, and dresses sold at this cozy store, you’ll also find custom-designed T’s with a twist on familiar phrases. There’s “Peace be kind,” “Peace pass the wine,” and—just in time for the holidays—“Santa, peace stop here.”   Fetch & Co. adds to the collection each month. The shirts are made of comfortable fabric flattering to all sizes, according  Markiewitz, and are printed in Rocky River.

The Peace Project, as Gramenz and Markiewitz named their endeavor, is a way for the pair to give back to the community, something that was part of their initial plan when they opened Fetch & Co. last year. In October, a portion of sales from the peace t-shirts was donated to GiGi’s Playhouse in Lakewood, which provides empowering services for children with Down syndrome. In November, funds were donated to the Love Truck, which offers food and services for the homeless in Akron.

Gramenz and Markiewitz stumbled upon their Peace Project cause for December while chatting with a customer at their store. “A customer came in with her mother and was looking at a dress,” Markiewitz explains. “Her mom said, ‘You could wear this for Dressember.’ And we said, ‘Ooh, what’s Dressember?’”

Turns out, it’s a nationwide movement that draws awareness to human trafficking. Participants pledge to wear a dress every day during the month of December. (Men pledge to wear ties.) Funds raised go toward anti-trafficking grants that seek to eradicate human trafficking. Dresses and ties, according to the Dressember Facebook page, represent the dignity that all human life deserves.

As soon as the owners of Fetch & Co. learned about the goal of Dressember, they jumped on board. Not only will a portion of sales of the peace clothing and merchandise be donated to Dressember, Gramenz pulled together a team of six people (with room for more) to participate in the December challenge.

“You have to be diligent about it to raise awareness,” Markiewitz says. “You take to social media every day in December, and the Dressember people send you info so you can educate others in your posts.” Gramenz and she hope to raise $1,000 for Dressember.

Although their shop is still in the nascent stage, the owners are committed to donating funds to worthy causes. “Our logo is the olive branch,” Markiewitz says. “We believe in trust and positivity. We’re happy to use this platform to be able to give back.”

Learn more about Fetch & Co. and the Peace Project at  Stop by Fetch & Co. to sign up for Dressember, or visit  

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